Online contests and sweepstakes are everywhere. “Can they work for me?” you – the online retailer – ask. YES! If you sell anything online to consumers – i.e. clothing, umbrellas, electronics, candles, vacation packages, cars, etc. – a Facebook Sweepstakes can help your business. “What EXACTLY can they do for me?” you ask. Let’s [...]

Facebook advertising has gone beyond simply running an ad in Facebook’s sidebar for any link you choose. If you want to make sure your brand, latest products, and current promotions receive the most exposure possible on Facebook, you might want to try out the new advertising options now available for Facebook pages. These options can [...]

Facebook Sweepstakes have the potential to get you a lot of exposure, email addresses and NEW CUSTOMERS. But how do you attract a critical mass of people? How do you attract shoppers who are actually interested in purchasing from you and are not just looking for a freebie? And how do you convert entrants in [...]

So you have an Etsy Shop….. AND a Mailchimp account? So you know how integrations can make your life easier. Enter Wishpond to the mix – which is integrated with both of the above. But wait, what’s Wishpond? Let’s set the stage with what you already know: The Etsy/MailChimp integration app – Craftmonkey – allows [...]