twitpic is an online service that allows users to instantly share their photos on Twitter. When the user posts a picture from their phone or from twitpic.com, their Twitter profile will update with a link to their photo on twitpic – like Picasa or Flickr. This allows retailers to create real-time exposure of their products [...]

Facebook is best utilized in engaging current customers, not so much about garnering new customers. Those people who click the like button on your Page are the ones who actually like you. They purchase your products or services time and again. On Facebook, you can turn those people who have shown a conscious affection of [...]

Video is a powerful medium, and no other platform offers the community and sharing capabilities for video like YouTube. Local businesses can utilize YouTube to push videos that are informative, engaging, and ultimately convert users. Get new customers with Social Promotions Start your free 14-day trial

Shauna Miller’s fashion blog, Penny Chic, is the doing the impossible: Making Wal-Mart a purveyor of fashion. And she’s doing it well – using her friends as models, a conversational tone, creating amazing, highly descriptive looks, and standing behind the clothes – making her, and her blog as famous as the company she’s writing about. [...]

The formulation of your social web presence is as important as that of your press release. At its core it is pure public relations: Interaction with your target audience in a highly visible forum. This being such a broad area with many different channels and options I’ve started with four generalized tips that can be [...]