Facebook looks to Launch ‘Music Dashboard’

The worlds largest social network, Facebook is ready to integrate a music dashboard to their site. Rumors of partnering with Spotify are only the beginning, as it is now presumed this service will be open to other music companies services and applications as well. GiaOM’s leader Malik believes Facebook’s move into music will begin with Swedish company Spotify, but according to his sources; will look to secure other partners in time for the F8 Developer Conference in August. With 46 of the top 100 pages relating to music, this integration should be popular; other companies surely to be involved include Pandora, Gooveshark, Mog, Mdio and Last.fm. According to thenextweb.com Facebook aims to cater for all tastes and rumoured to be making the following features available for its partners:
  • In the left-hand column, right were facebook  lists Photos, Friends, Places, Groups, Deals, Pages, and Games, you will find a new tab called Music. This tab will show up if a user has listened to music with one of Facebook’s partner music services.
  • Clicking on this new tab will open a page called Music Dashboard.
  • A page with snapshot of all the songs you have listened to on any specific service and also your top tracks and the number of times you have listened to those tracks.
  • The Persistent Playback/Pause Button at the bottom of the Facebook page, where currently you have the chat icon. This button essentially is like a quick snapshot and controller of the music experience. Mouse over it and you can see what is playing on whatever service you might be logged into using Facebook connect.It also allows you to play or pause a track once you discover it on Facebook. It is also linked to the play buttons in the news feed.
This new dashboard will increase Facebook’s revenue through music purchases -based on their agreements with the various music companies. By not limiting themselves to one company, Facebook will keep their options open and increase earnings. Source:
Nicholas G. – Marketing Intern
nicholas@wishpond.com

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