One of the largest attractions to social sites is keeping tabs on our favourite brands, and Mashable explains in this article how “many brands have highly optimized their marketing and PR strategies to accommodate [this] behaviour.” Some of the highlights that you may not know include; around 40% of users followed brands to get access [...]

Written by Sarah Kessler, Turn Your Ecommerce Site Into a Facebook Store With Wishpond There are more potential consumers on Facebook than there are logging into eBay and Amazon combined. Local shopping engine Wishpond is the latest startup to tap into merchants’ desire to reach them. It’s launching a Facebook commerce solution Tuesday.illustrates how Wishpond’s new service, [...]

LinkedIn has become the ultimate business social network. As it is so new though, many businesses are unsure how to use it properly in order to build their company presence. The following four steps can be undertaken with ease in order to garner exposure and a stellar reputation throughout LinkedIn and the entire business community. [...]

Book stores are inherently lucky in that every one of their products contains a story. Unlike clothing or electronics where you have to dig deep, a book’s story is right in front of you. Book stores can utilize social media by bringing characters to life, use different types of content to put new spins on [...]

First debuting in silhouette on Oprah, the 2012 Volkswagen Beetle has utilized social media to create amazing online buzz for itself long before its impending release. Video has been its most successful medium, as it best captures the new visual form of the car that has gotten enthusiasts in such as uproar. Get new customers [...]

Written by Joseph Mutidjo, Try These Local Online Marketing Tools to Get More Local Customers illustrated how several services like Groupon CitySearch and Foursquare can help businesses garner more local businesses. Joseph said the following about Wishpond: Get new customers with Social Promotions Start your free 14-day trial

Companies like Home Depot and Ace Hardware are showing that there’s even a place for home and garden companies in social media. By proactively providing knowledge and information directly to their customers they’re creating new conversions and a trusted image. Get new customers with Social Promotions Start your free 14-day trial

Dunkin’ Donuts is going back to the roots of coffee shops as being the place of social interaction within a community. Only this time they are using tools afforded by the relatively new medium of social media to do it. Get new customers with Social Promotions Start your free 14-day trial

Bounce has recently embarked on a social media campaign to get people talking about its fabric softeners. This is difficult as fabric softener is quite a boring subject but with the help of easily digestible content and borrowed relevance it will be successful. Get new customers with Social Promotions Start your free 14-day trial

A small home and garden product company based in Louisiana, The Garden Gates,  is showing that even local businesses can garner attention in the social web. By utilizing photography, live events, and the edginess that social media allows, The Garden Gates has developed a great, consistent social media strategy. Get new customers with Social Promotions [...]