What are Style Analytics? Polyvore’s Style Analytics provides various data and insights into your brand on Polyvore. You can use these analytics to better understand your customers, potential leads, competitors, which items are most popular, and more. 1. Impressions Are broken down day by day over a period of a month, which calculates how many people view your sets, collections, [...]

Someone once said “build it, and they will come”. That person was not a Facebook Page admin. Community management is the foundation of great Facebook marketing. Don’t worry, you don’t need to be a tech whizz to get this right, you just need to understand a few basic ground rules, and have an appetite for [...]

A recent controversy over average Facebook Page reach led Facebook to publicly announce the four main factors it uses to determine the reach each Page post gets. Reach refers to the number of your Facebook fans (users who Like your Page) who see each of your Posts in their News Feed. The 4 Factors are: [...]

What ROI should I expect? How do I know if my contest was successful? Every contest will get different results depending on many factors – below is a list of returns you can expect from running a contest.  More traffic, likes & engagement for your Facebook Page  New emails for your email list New Sales [...]

One important stipulation in Facebook’s Promotions Guidelines is that you cannot contact a contest winner via Facebook. This means that you need to collect an entrant’s email address and/or phone number upon entry in order to contact them. You can collect entrant’s email addresses automatically via Facebook’s Open Graph, but having entrants opt-in by entering [...]

Facebook is perfect for promoting jewellery & accessories. It serves your customers like an online catalogue. Fans can browse through your items easily and accessibly, while making purchases instantly. It’s also the perfect place to show off your brand’s personality and target your market. In this article, we will show you how easy it is [...]