The ‘build it and they will come mentality’ does not work in social media. To reach your customers you have to go where they are, be it Facebook, Twitter, or the comments section of a Mashable article. Three simple steps will give you a blueprint for targeting your ideal customer and garnering their attention. Get [...]

Jasmine Star Photography, a wedding photography company run personally by Jasmine, has created an amazing social web presence. Her website and accompanying blog feature a number of sections that introduce you to Jasmine’s life, personality, and ability to capture moments with her camera, making you feel like you’ve known her your entire life. Get new [...]

twitpic is an online service that allows users to instantly share their photos on Twitter. When the user posts a picture from their phone or from twitpic.com, their Twitter profile will update with a link to their photo on twitpic – like Picasa or Flickr. This allows retailers to create real-time exposure of their products [...]

Walgreens, a national pharmaceutical chain, recently launched Walk with Walgreens, a community and resource for that most basic form of exercise, and its supporters. This community hits the 45-year-old+ demographic very well by giving advice, routes, and an interactive community about walking in America. Why it Works Walk with Walgreens associates the company`s image perfectly [...]

Facebook is best utilized in engaging current customers, not so much about garnering new customers. Those people who click the like button on your Page are the ones who actually like you. They purchase your products or services time and again. On Facebook, you can turn those people who have shown a conscious affection of [...]

Video is a powerful medium, and no other platform offers the community and sharing capabilities for video like YouTube. Local businesses can utilize YouTube to push videos that are informative, engaging, and ultimately convert users. Get new customers with Social Promotions Start your free 14-day trial

Local Online Marketing Made Easy with Wishpond’s Merchant Offering Wishpond Gives Retailers a Single Place to Manage Their Online Marketing Activities in Google, Facebook, Twitter and more Wishpond helps retailers find local customers and increase revenue Wishpond removes the complexity by fully managing marketing campaigns Retailers can effortlessly showcase products and promotions in Facebook and [...]

Through blogging, Lululemon has created a most enviable image for itself. By associating its brand with yoga, self-esteem empowerment, and living a healthy lifestyle, it has become the face of health and wellness for real people everywhere. Their blog does this in several ways, such as giving readers inspiration to achieve larger-than-life goals (like running [...]