500px started off as a hobby. While attending Ryerson University, Evgeny Tchebotarev began working on it in his spare time. Now, it’s on its way to becoming the number one resource online for the best photography in the world. It’s an online photography community where both aspiring and professional photographers can browse, share, buy [...]

Brazilian e-commerce is flourishing. As of 2012, Brazilians were spending $13 billion online per year. Bebê Store is an e-commerce website based in São Paulo that focuses on baby and maternal products. Founded in 2009, the e-business has grown rapidly over the course of just three years with an Alexa Traffic Rank of 647 in [...]

  Are your articles well thought out or are they full of grammatical errors and ramblings? Creating quality content can be a challenge. I can’t stress this enough. It’s not about how many posts you pump out a day, the value and intrigue are what count.  Don’t let anyone tell you otherwise!   1. Don’t [...]

  CASE STUDY WISHPOND MALL360 IMPLEMENTATION Cornwall Centre: Implemented May 2012 Location: Regina Number of stores: 90 Website: www.cornwallcentre.ca Facebook site: http://www.facebook.com/cornwallcentre Wishpond Mall360 link: http://www.facebook.com/cornwallcentre/app_247031045331980 Number of stores active on Wishpond Mall360: 64 Number of stores with active products lists: 33 Primaris Retail REIT property in Regina, Saskatchewan   THE CHALLENGE In recent years, we [...]

  What is a webinar? A webinar is a virtual meeting that connects its participants anywhere in the world over the internet. They can be used to hold presentations, workshops or lectures. Webinars are also referred to as “web conferences.” For example, there could be 100 people on one conference call, or 10 people in [...]

  The fashion industry is fast-paced and often overwhelming. There are a lot of tasks to perform and a lot to keep up with in general. Not having reliable resources for industry news can set you back a step. Having websites that you know are posting fresh, relevant news daily is essential for keeping up. [...]

As soon as November arrives, people become aware of the shopping season that is upon us. The cold weather hits, and the last thing on our minds is to go shopping. All we want to do is curl up on the couch and watch a movie. Consumers have discovered they can do both at the [...]

  Do you want to be a winner on social networks like Walmart on Facebook and Target on Twitter? According to the Top Retailer Report by Unmetric, those two retailers have the most engagement than any other clothing retailer in the first half of 2012. Great content is a must for success with social media [...]

There are topics and attitudes that should be avoided completely when it comes to your online presence as a business. Offending anyone (especially your customers) is wrong and detrimental to your business. Offending only one person could be disastrous, even though it may seem insignificant. Don’t make this mistake like Nestlé did. Sure, it was [...]

  Do you feel like you’re providing useful content for others but no one is noticing? Maybe you’re posting at the wrong times. In May, bitly posted a report detailing the best and worst times to post on social networks (Facebook, Twitter and Tumblr). All the plots and information were based on EST.   Here’s [...]